Blake Emal
Positioning is a decision you make before you write copy. I run Boundset to help B2B startups make that decision in two weeks. You leave with the words already written.
On this page
What I did before Boundset
Employee #1 and CMO at Copy.ai, head of content at Riverside, marketing lead at MarketerHire.
What a client said
Blake really took the time to understand our product, what we wanted to say and who we wanted to say it to.
David Dobrin, CEO, OriginalVoices
What I've written about positioning
- What is product positioning and how do you do it
- Positioning vs messaging explained for startup founders
- How to hire a positioning consultant
- What is positioning debt
- How to write a B2B homepage headline
- When should a startup do positioning