Positioning consultant vs agency
The difference is who does the thinking and how much execution comes with it.
A consultant runs the decision
An independent consultant typically facilitates positioning workshops and leaves your team to apply the result. You get senior attention from one person.
An agency adds production
A branding or marketing agency often bundles positioning with design, websites and campaigns. Scope and timelines are larger, and positioning can be one phase among many.
Boundset sits between them
Blake runs the positioning work directly and ships finished messaging and homepage copy with a wireframe in two weeks, without a full agency engagement.
FAQs
Which is right for a seed startup?
Usually a consultant or sprint, since agency scopes assume more budget and time.